From a 7 figure Stagnant brand to
a thriving 8 figure brand with high Profits.
Preview:
When this client approached us, they felt they had hit a ceiling in their niche. Despite trying many different things, they believed they had maximized their amount of sales their current product can
get on Amazon. Their margins were squeezed by high Amazon Fees and Amazon PPC,
and they were starting to panic.
By leveraging our expertise, we not only broke through their perceived limits but transformed their business entirely.
By following our plan to perfection, they reached:
$1,107,144 in monthly sales and achieved
a $338,575 net profit in June, growing their
profits by not less than 5x (!!!) YoY.
Automative Brand
+$146,000
MONTHLY INCREASE IN PROFITS
Maximizing Peak Season Success with Unique Amazon PPC Tactics and Surprising Deal Strategies for Complete Marketing Domination.
Challenges
No clear plan on how to grow their brand
Low gross profit margin not allowing strong growth
Reduce PPC TACOS
Poor organic ranking
Solutions
While we implemented a wide range of tactics to optimize their business, the solutions outlined here represent the most impactful changes that drove significant results for their brand.
1. Gross Profit Margin Optimization
We identified packaging inefficiencies compared to competitors, significantly reduced FBA fees, and negotiated with our freight forwarder to cut shipping costs by 25%. These changes collectively improved gross profit margins by over 5%, which will help with our next steps of the plan.
2. Structured Deal Strategy & TACOS Management
3. Organic Ranking Relaunch
Through our Brand Analysis, we found many opportunities for high-volume keywords where our current organic ranking was poor, and we believed we could get a much better place. We used our proprietary relaunch strategy including data driven aggressive PPC campaigns and additional tactics to improve the listings CVR & CTR, therefore boosting rankings for the most critical keywords.
Within six months, the product achieved full coverage for all major keywords, driving substantial organic sales growth and reducing dependence on PPC.That’s how it looks for one of their products right now:
4. Best Seller Badge Strategy
We boosted sales velocity by aligning PPC scaling and deal timing, ensuring the product consistently outperformed competitors in units sold. This secured the Best Seller Badge, which increased CTR, CVR, and profits. We got our Best Seller badge 8 months straight now.
Results
$1,107,144
Monthly sales
Monthly sales peaked at $1,107,144 in June, a record high for the brand
$338,575
Monthly Profits
Net profit soared to $338,575 in June – 5x YoY Profit Growth
June was a record month:
Monthly sales peaked at $1,107,144 in June, a record high for the brand, and Net profit soared to $338,575 in June – 5x YoY Profit Growth.
Growth Continues:
With the higher sales number we face different challenges like keeping products in stock, but sales and profits remain stands strong.
December and November show 2-3x profits compared to the previous year.
